Through the people closest to him and bull riding champions of today, we deep dive into the story of Lane Frost; a cowboy who lived a life that became a legend and ultimately left a lasting legacy on the sport and culture today.
"He’s changing the game. He does things no one else does. There’s not a title in the world that he can’t win. The best bull rider in the world, J.B. Mauney is a throwback cowboy from Moorseville, North Carolina. VICE Sports traveled with J.B. to check out his atypical workouts, his superior technique and unrivaled work ethic that has taken him to unprecedented ground in the bull riding community."
James Burton Mauney (/ˈmuːni/; born January 9, 1987) is an American former professional rodeo cowboy who specialized in bull riding. He was a top contestant in the Professional Bull Riders circuit (PBR) for several years, eventually winning the PBR world championship in 2013 and 2015. Mauney was known for choosing the most difficult bulls, explaining "If you want to be the best, you've got to ride the best." During the latter years of his career, Mauney was nicknamed "the Dragonslayer" for his ability to conquer several of the toughest bulls he was matched against. He is considered one of the greatest bull riders of his generation, and the ninth greatest bull rider in the history of the PBR. At the very beginning of his career, he rode in both the PBR and Championship Bull Riding (CBR) circuits, before deciding to ride full-time in the PBR in early 2006. He won the PBR Rookie of the Year title that same year. During the last few years of his career, he competed full-time in the Professional Rodeo Cowboys Association (PRCA).
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